For specialty and gourmet food stores
Build a specialty food email list and announce new arrivals
Small-batch products don't wait around. A QR code giveaway turns your shoppers into members, so when the new olive oil or the seasonal cheese lands, the people who care hear about it.
Yehro collects emails only, never phone numbers.
01 · What you get
A list for a store built on discovery
Arrival announcements
The burrata delivery or the vinegar you only get twice a year. Members find out while it's still in stock.
Tasting and event invites
Wine tastings and maker nights fill from your list instead of the sidewalk sign.
Holiday preorders
Gift baskets and holiday roasts sell out by email before the rush starts.
Fast signup at the counter
Customers scan while you slice and wrap. Ten seconds.
A list you own
Exportable any time, and it stays with the store.
Email only
No phone numbers at the counter, just an email.
02 · The problem
Your best products sell out quietly
- 1. Limited arrivals sell to whoever happens in that week, and your biggest fans miss them.
- 2. Tastings and events reach the same dozen regulars every time.
- 3. Holiday preorder season starts with you hoping people remember to come in.
- 4. The notebook by the cheese case has names from two Christmases ago.
- → Specialty food is a discovery business, and discovery needs an audience. Foot traffic alone keeps your best finds a secret.
03 · The system
How Yehro works in a specialty food store
A QR code at the counter
Print it and stand it by the register or the tasting board.
A delicious giveaway
A basket of shop favorites is an easy prize and good marketing on its own.
Members who love what you find
The customers who ask what's new become the list you tell first.
Short, appetizing emails
A photo of the wheel you just cut into and a line about where it's from is plenty.
You own the list
Export it whenever. The list belongs to the shop.
04 · Early stores
Specialty food stores are building real member lists
"We put the code next to the tasting spoons and collected 170 members in a month."
"The email about our winter truffle arrivals sold out the order in two days, mostly to members."
"Holiday basket preorders doubled the year we started emailing members in early November."
05 · What changes
What changes for your store
- 1. BeforeRemarkable products arrive, sit in the case, and sell out slowly to chance foot traffic.
- 2. Day oneThe code goes by the register and your tasters and browsers start joining.
- 3. Month threeArrival emails move limited stock in days and tastings fill early.
- 4. Long termYour shop has an audience for its curation, not just a location with foot traffic.
06 · Get started
When the next limited arrival lands, who besides your walk-ins will know?
The customers who'd love it already shop with you. Yehro lets you reach them while it's still on the shelf.